Business Editors

SALT LAKE CITY, Utah--(BUSINESS WIRE)--August 29, 2000, the leading Web site for cosmetic and elective surgical referrals, today announced an agreement with Medical Options Finance Inc., a premier financial company that specializes in lending funds for elective and cosmetic procedures. The alliance will provide customers with a simple and instant opportunity to obtain financing on-line without ever leaving the website.

According to a 1998 Opinion Research International Survey, of those Americans considering plastic surgery, 60% would schedule surgery immediately if financing were available. Medical Options Finance provides a response within 30-seconds and easy application for cosmetic surgical procedures including a wide variety of plastic and dermatological surgical procedures, dental and orthodontic treatments, and hair replacement, lasik and refractory eye procedures.

"This arrangement brings together the most sensitive aspects of a person's life - their body and their finances", says Katie O'Flanagan, Director of Patient Financing for " allows our patients to make an informed decision about their elective medical procedures, and Medical Options Finance delivers a financial tool enabling them to take action."'s partnership with Medical Options Finance provides quick and easy online patient financing to the Web site's millions of viewers. Prospective patients simply complete an application online and submit it automatically through the site. Equally important, the patient will learn of their approval status within 30 seconds of submitting their loan application. Medical Options Finance offers very competitive interest rates, no down payment, and a variety of affordable payment terms.

"We are solely committed to providing patients with the financial resources they need in order to receive the elective procedure they desire," said Daniel Cavallaro, President of Medical Options Finance. "This alliance with a Web site as influential as's, enables us to assist more people in receiving the benefits of an elective procedure, thus fulfilling their dream." has established a new paradigm in the management of patient referrals. Since its inception in 1995, has provided more than 26 million viewers a year with up- to- date, factual information about plastic and cosmetic surgical procedures. Patients now have the ability to select their surgeon based on objective information in the privacy of their own home. Medical Options Finance Inc. helps the patient take this prerogative a step further by providing convenient online financing for plastic and cosmetic surgery procedures.

About educates and empowers individuals seeking elective surgery. By providing patients with current, accurate information about cosmetic or aesthetic surgical procedures, helps patients objectively define their expectations and meet their goals to enhance their physical appearance. simultaneously provides surgeons with a forum to professionally demonstrate their unique skills and qualifications. is headquartered in Salt Lake City, Utah @ 678 E. Vine Street, Suite #10, Murray Utah, 84107. The company's telephone number is (801) 270-8870; email can be directed to Additional information about the Website and a description of e-Services offered can be found at

About Medical Options Finance

Medical Options Finance specializes in providing patients with online financing for cosmetic and elective medical procedures, including plastic and reconstructive surgery, dental and orthodontic treatments, weight loss and anti-aging treatments and therapies, hair replacement, infertility treatments, and all types of ophthalmic surgeries. Medical Options takes prides in providing outstanding customer care, with the sole goal to provide each patient with the necessary financial resources needed to obtain the procedure they desire. Medical Options Finance, Inc is headquartered in Tampa, Florida at 3502 Henderson Boulevard, Suite 300. The company's telephone number is 877-877-7857; email can be directed to

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